Podcast

Why Customer Service is the Best Form of Public Relations
When people think of public relations, they think of hiring someone to help them get on TV, write blog posts, or plan an event. Yes,

Why I don’t like Calling Reporters
When I was a reporter, I hated getting phone calls. In fact, I was very proactive about calling people who wanted or needed to hear

7 FREE ways to use LinkedIn to Grow your Business
If you are in business to business sales or marketing, you should be using LinkedIn to grow your business. Social media channels like Facebook and

Using Video and Drones in Real Estate
If you aren’t using video and drones in real estate yet, you should start. While video should be used to market any business, the real

Why you’re not earning media exposure
Regarding media exposure, I’ve had this conversation many times: You: “I think I have a great product, but no one knows about it.” Me: “Do

Why I think bloggers are tricky to pitch
Bloggers are tricky. I recently got a lot of heat for a blog post I wrote about bloggers and why I don’t pitch them. To
Let’s identify the fastest and easiest way you can reach more people, with the help of the media, within 24 hours of our conversation.
