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replay a snap on snapchat

How do you Replay a Snap

There is no denying that Snapchat’s interface can be difficult to figure out especially if you’re new to the application. With its wide variety of fun and creative activities to do and share with your friends both publicly and personally, there is no denying that Snapchat is one of the most successful apps in this generation.

Still having trouble understanding how to use Snapchat? Luckily, I have a Snapchat tutorial and a video that will cover you here.

How to use Snapchat

How do you Replay a Snap?

One of its unique functions that most people find hard to do is replaying a snap.

STEP 1: Update the latest version of Snapchat.

If you still have not updated your app, then you definitely should. The Snapchat versions 9.29.3.0 and later have a replay feature, allowing you to replay every snap once instead of limiting you to one replay of a certain snap a day.

STEP 2: Watch a snap you have received.

Before you can replay a snap, you have to watch it first by tapping into the message. If you have a couple of unopened snaps, it will automatically play continuously once you open one snap.

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STEP 3: Don’t exit the Snapchat inbox immediately.

If you want to replay the snap sent to you, then don’t exit the inbox to your Snapchat camera because you will lose the chance to replay the snap. So, stay put!

STEP 4: Press and hold the snap you just finished watching.

All you have to do is press and hold the snap you just opened to see the snap icon refill and say “tap to view”. Just do what it says and then you can replay the snap!

STEP 5: Replay the snaps you received

Now, you can enjoy replaying the snaps you’ve received from your friends following the simple steps above.

Have fun snapping… and replaying snaps!

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how-to-use-snapchat

How to Use Snapchat

If you’re into taking fun and creative selfies and love to watch the day to day life of your favorite celebrities or even friends, then you will love Snapchat.

How to Use Snapchat

Snapchat is a social media app that allows you to take picture or videos with a wide variety of filters. It’s one of the most popular social media platforms today and has 150 million users worldwide.

But, if you’re new to Snapchat and confused with its interface or find it overwhelming, then consider this your personal tutorial.

replay a snap on snapchat

STEP 1: Learn The Snapchat Language

Before you can start posting pictures or videos, it is best to know the app’s language first. Some words have a different meaning, like:

Snap

A snap is a picture or video you can send to one or more people using the app. It will last 10 seconds and can be only be repeated to view once.

Stories

A story, or stories, is the section of Snapchat that lets you showcase your photos and videos to your friends. You can view your friends’ stories by swiping the Snapchat camera screen left.

Snapchat Score

Your Snapchat score can be found under your profile name and is based on all of the snaps you’ve sent and received.

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STEP 2: Make Friends

Adding and accepting friends in Snapchat is as easy as 1, 2, 3!

To add friends

  1. Click the ghost icon
  2. Go to “Add Friends”
  3. Search your friends using their username, names, or even snapcodes

To accept friends

  1. Tap the yellow ghost icon
  2. Go to your profile
  3. Click on ”Added Me”
  4. Tap the (+) sign to confirm

Step 3: Create and Send Snaps

  1. Take a picture or video by tapping the circular button at the bottom of the screen. Tap it once for a photo or hold the capture button to record a video.
  2. Use filters by pressing the image of your face on the screen.
  3. After taking a snap, click the blue arrow icon on the bottom of the screen then select the contacts you’d like to send the snaps by checking the box beside their names.

Happy Snapping!

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lead magnet ideas

7 Lead Magnet Ideas to Grow your Email List

Have you noticed how some blogs have emails pouring in, but emails are barely drizzling into your email database? The secret lies with using lead magnet tools.

Lead magnets are used to attract new business in fun and creative ways. Just like a magnet attracts metal, these lead magnets will draw potential clients your way. They allow an exchange of your knowledge for your customers’ personal contact information.

Lead magnets offer readers anything from a free download or a discount if they sign up to get on your email list. (Because no one really wants a newsletter.)

Why you Need a Lead Magnet

Most readers will visit your capture page and never return. You need to bait them into signing up for your email list. These are all potential clients that will disappear into thin air if you don’t tempt them with something.

So, readers are more likely to share their email if they receive something in exchange for it – something they consider to be of value and useful. This is why lead magnets are a vital aspect of website optimization.

People love freebies and they are attention grabbing. Sometimes, a reader won’t even realize he or she just gave you their email address because they’re so excited about what they will receive. So, the answer to the above question is obvious but how can you use lead magnets effectively?

How to Make a Lead Magnet

To create a great lead magnet, you need to understand your audience. Try to put yourself in their shoes: What are their needs? What will interest them?

You could check out the types of lead magnets your competitors are using. This will give you a better idea of how to create a lead magnet that is unique and catches your reader’s attention.

Make sure the signup process is both quick and easy. If it is too difficult to find or too complicated to fill out, the reader will decide that it isn’t worth the time.

what is a lead magnet

Lead Magnet Ideas & Types of Lead Magnets

Lead magnets don’t need to be complex or time-consuming to create. The key is to keep them short and sweet.

They simply need to solve a certain problem by offering a specific solution for the market you are targeting. Here are some examples of effective lead magnets:

1. Guide or a report: People love examples of how to do things, especially if it makes their workload lighter. It also helps your reader solve a problem. If they will receive something useful to them, they will readily give their email address.

2. A cheat sheet or a handout: This is one of the most popular types of lead magnets. It is normally a one-page sheet that offers valuable information. (See mine!)

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3. Video training: The reader will see your page and discover they can receive free training or more information via videos. (Videos are everything!)

4. Software download or free trial: This allows the reader to see your product in action. People love anything that’s free and hate wasting money on things that don’t work. Plus, people are more likely to buy something if they have previously tried it.

5. Survey, quiz or assessment: People enjoy giving their opinions. The key is to ask for their email after they have gone through the survey or assessment because they will want to get their results, and generally, will share their email address so they can see the outcome arrive in their inbox.

6. Discounts or contests: Many sites offer discounts or special deals. An email address is a small price to pay for saving money or winning something.

7. eBook: An eBook will offer practical help and can introduce someone to your company and services. Most are delivered automatically after sign up. (Have you read mine yet? If not, click here!)

Remember, it doesn’t need to be complex. Simplicity is the key.

As the saying goes “you have to spend money to make money.” This means by using a lead magnet, you might have to give something away—but, you may certainly increase your ROI.

It’s okay to have more than one lead magnet. You need to target different readers with different things in case one lead magnet didn’t grab their attention.

how to create lead magnet ideas

Successful Lead Magnets

When choosing lead magnets, take the following suggestions into account:

1. It must be specific and attractive to your audience. Does it solve a problem they might have? Does it intrigue your readers?

2. Just because it is free, it shouldn’t look cheap and poorly made. This lead magnet represents you and your company. Take the time to develop it correctly and make it look attractive.

3. Make sure it has actual value. Is it something somebody would have paid for? Is it worthwhile to the user? They have to feel comfortable exchanging their email for this, so make it worthwhile.

4. In addition, make it easy to use. No one will read a free 300-page eBook… simply because they haven’t got the time.

By creating meaningful and useful lead magnets you can increase engagement of your readers, which can turn them into paying customers.

If you are efficiently using the tools mentioned above, you will have emails pouring into your email database and a booming business.

Now, which lead magnet tools will you use?

This is a guest post from Katrina Manning of Leadpath.

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7 Ways Social Media Impacts Sales [INFOGRAPHIC]

Thanks to social media, acquiring new customers and followers in geographical areas anywhere is possible today.

Social Media and its Impact on Sales

Whether it’s liking their post or tweets or replying to mentions and comments, social media platforms have taken customer experience to a whole new level. Facebook, Twitter, Instagram, LinkedIn and other networks have made it possible for many businesses to interact with their target audience with greater precision and accurateness. This brings their brand closer – at a more personal level – to consumers.

Here are the key takeaways from the infographic below from Healthy Business Builder which presents the top actionable and effective social media selling techniques that you can implement in 2017.

1. Choose the social platform relevant to your prospects.

Identify which social media sites your target customers are spending their time with and create your profile.

2. Join or establish a community.

Create a persona your prospects will like and join groups where you can be a great provider of useful content related to the products or service you are trying to sell.

3. Connect with the right individuals. 

Find people who are talking about your brand, and start interacting with them.

4. List relevant companies and follow them.

Create a wish list of big brands you want to work with and follow their social media profiles. Keep track of their latest updates and news while interacting with them regularly.

5. Join a discussion.

Join relevant discussions and conversations to familiarize your audience with your brand.

6. Share relevant contents.

Provide in-depth case studies or premium white papers to help your target prospects see a better purchase decision.

7. Get the information you need, at the right time.

Turn on instant notifications to know when it’s the best time to engage with your prospects.

Following these tips, you will receive more qualified leads that convert into paying customers using only your business’s social media profiles. 

Social Media Impact on Sales

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small business checklist

Small Business Checklist: My Resources

People are always asking me, “How do you have the time to do so much? You seem to be everywhere doing everything!”

My Small Business Checklist

I’m not going to lie. I am busy and I do have my hand in just about everything, but I have learned to make it easy on myself. How? With my small business checklist that is full of systems and automation.

Hootsuite

No, I’m not really tweeting dozens of times a day all day, every day. That is all scheduled – on Twitter, Facebook, LinkedIn, etc.

Once a month, I spend time scheduling daily posts to last the entire month. After I write a blog post, I schedule the promotion a few times that week, then a couple times the rest of the month, and here or there for the rest of the year. Yes, the rest of the year.

It’s amazing because I do this once and it posts over and over again.

Tailwind

Tailwind is like a Hootsuite for Pinterest, but it does some other Pinterest specific things. I share my own pins to a variety of boards at a variety of times. I share content from others the same way.

tailwind marketing

Over time, this has slowly grown my following on Pinterest and traffic to my websites – both my business site and my lifestyle blog, Christina All Day.

Plus, it’s fun to play on Pinterest. Click here to give Tailwind a spin.

Teachable

When I started working with business owners to earn them visibility, I found that lots of people didn’t have the budget for the done for you services I provided. So, I started coaching or consulting them and sharing everything I would do for them, step-by-step, if they were my client so they could do it on their own.

Then, I created a couple of courses, so I didn’t have to be present all the time. On Teachable, you can buy my course, go through the curriculum, and start implementing what you learn… without me.

teachable com

Yes, I offer monthly group coaching calls to answer specific questions and I also receive emails from people in the course, but the majority of the work is already done and running – regardless of where I am or what I’m doing.

Thinking of earning passive income? Check out Teachable here.

ConvertKit

Whenever people tell me, “I got your email today” …I have no idea what email they are talking about. Those are all automated too – sometimes months in advance.

With ConvertKit, I send emails to my list every other week in what is called a nurture sequence. Every once in awhile I update the content or create a new email, but for the most part, I never write an email and send it.

I plan for in advance so I can focus on other things… to email about later! Bonus: It comes with landing pages too!

If you want to schedule emails for later, click here to see how I do it with ConvertKit.

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SEMRush

Don’t blog for the sake of blogging. I used to do that and no one read my stuff… because they couldn’t find it!

When I started using SEMRush to conduct SEO keyword research, I discovered what people were searching (word for word), how many people were searching for it, and how many results there were. Based on that information, I do this fun little math equation Brandon Gaille taught me and BOOM! More people were finding my content.

This is the only resource on my list that isn’t a time-saving tip, but it is a business saving tip if you do anything in the online world.

Click here to try SEMRush.

YouTube

Coming from TV news, you’d think YouTube would be my jam. Well, I was a little late to the game. Now, I post a video each week… but I Don’t shoot one each week.

When I plan my blog content, I try to shoot for three months ahead of schedule. I also try to theme each month. For example, April was email marketing. May was SEO. When I have an outline of what each week’s blog post will be about, I create a YouTube video to go along with it.

christina nicholson youtube

I shoot all of the videos in one sitting. I also don’t change my clothes, so it may look like I wear the same outfit and rock the exact same hair and makeup in the same spot. Shooting everything at once saves me so much time.

I do it once and I don’t need to think about it again for another month. Click here to visit my YouTube channel.

That’s how I’m saving time, automating work, appear to be on social media 24/7, and just running parts of my business in general. What systems do you have in place?

Some of the links in this small business checklist are affiliate links.

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boca raton seo company

21 Point Blog Post Checklist [Infographic]

If you’ve just started blogging about topics you’re really passionate about, there’s probably one big question in your mind right now:

“How do I drive blog traffic without spending money on ads?”

Blog Post Checklist

There are actually 21 ways you can do this for free. I’m going to break down the big three here, then scroll down to see the 21 Point Blog Post Checklist Infographic.

Email

In order to get blog traffic via email, you need to have people signing up for your newsletter, but don’t just pitch your newsletter. Instead, offer them something that makes them want to give their email address to you… like this:

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If you’re wondering how you can grow your email list, I’d recommend that you read Aaron Orendorff’s How to Build Your Email List: The (Better Than) Ultimate Guide published on Content Marketing Institute. It really is the ultimate guide.

Social Media

seo checker

Simply posting your blog posts on different social media platforms won’t instantly give your blog traffic – of course, I’m wrong if you already have a huge fanbase count on your platforms.

When sharing your blog posts on social media, strategize! Know who your target audience is, what time are they active on social media, and join groups that are related to your niche where you can engage and get your website more known.

There are plenty of groups you can join on Facebook, LinkedIn, Pinterest, Scoop.it, and other sites. You just have to test the waters and see which will give you more traffic. But don’t be a spammer! I recommend that you read Garrett Moon’s How to Easily Double Your Traffic from Social Media published on Kissmetrics.

Search Engine Optimization

Okay, don’t panic! You don’t have to start being techy and all when doing your own SEO. Actually, it’s very advisable that bloggers know how to optimize their content.

There’s really no need for you to hire an SEO specialist or consult one, you simply have to research how you can optimize your blog posts on your own. For more on how to act as your SEO consultant, watch this.

You can do this! You just have to have a lot of patience and passion for learning SEO.

Read and save this checklist digital marketing expert, Barry Feldman, provided in this infographic made with Visme. Use this as your cheat sheet whenever you’re about to create a new blog post.

Blog Post Checklist

This is a guest post contributed by Belle Balace from Visme.co.

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SEMRush-pricing

Need an SEO Checker? See my SEMRush Review

This is the final blog post in my five-part series of SEO. I’ve already laid out the importance of SEO and how you can act as your own SEO consultant. Now, I’m going show you how I do it.

Why can’t I just use Google keyword finder? It’s free. That’s what I asked when I first found out about SEMRush.

SEMRush Review

Then, I learned about everything SEMRush offered… and it doesn’t even compare. 

When it comes to keyword research, Google keyword finder gives you results for Google ads, not what people are searching. SEMRush tells you not only what people are searching, but how many people are searching for it, and how many results there are for that keyword or keyword phrase.

SEMRush keyword tool

Most of my time on SEMRush is searching for the best keyword or keyword phrase to use in a blog post. To see how I do that, watch this video.

From time to time I’ll see how my already selected keywords are doing. SEMRush makes it easy to see how people are finding your site and certain pages in a search.

Click here for a FREE 2-week trial of SEMRush

I can also see what keywords my competition is ranking for. Some businesses use this information to try to “take” those keywords from their competitor.

If you want to know where your backlinks are, you can find that out here, in addition to creating reports and graphs to see and understand everything a little better. If you manage a blog on a client’s website, this is a GREAT tool.

Oh yeah, then there’s that thing it does that audits your entire website and tells you what’s not working and how to fix it. That’s kind of important, right?

SEMRush pricing

Like most online services, there are different levels of pricing. SEMRush is no different. When I started, I tried the free version, but it didn’t offer enough. I wanted more, so I paid $70 a month. Because I’m a sucker for a deal, I ended up paying for a full year with a discount. 

SEMRush pricing goes all the way up to $400 per month.

Yes, it can be pricey, but if you operate your business online and want to be found organically, it’s worth it. Click here to give SEMRush a try!

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seo-for-dummies

SEO for Dummies

Yes, SEO for Dummies is a book. (I love the “for Dummies” books.) I took a look at it when I was at the library the other day for the sake of this blog post… and it’s good! This one, in particular, is NINE books in one.

I’ve learned a lot about SEO from Ashley Faulkes at Mad Lemmings and Brandon Gaille at the Blog Millionaire. Brandon is the one who introduced me to SEMRush which increased the amount of traffic to both of my blogs.

SEO for Dummies is nine books in one, so I can only go over a small fraction of it here. Here are the five biggest takeaways and strategies you can put into action TODAY. (Yes, you can do it on your own. For more on acting as your own SEO consultant, click here.)

seo-for-dummies

1. Search Engine

This is the foundation of everything. The search engine. Google is one. (The biggest one.) YouTube is one. Even Pinterest is one. If you want to be found on a search engine, you need to let it know you are special and worthy of being found.

2. Optimization

If you want a site like Google to find you and tell others about you, you need to tell them what your site is about. You can do this by putting keywords on your page, in the right place. What’s the right place?

  • In the URL
  • In the headline
  • In the description
  • In the headings and subheadings
  • In the image and file names

3. Linking

So, you think your website and the pages on it are amazing but do other people? This matters! When other people link to your site, that sends a message to Google that you are in demand, so they should show your content to more people… aka, moving you up higher in search results.

My favorite way to get links on other sites is through media relations. This is where I thrive. As a former TV reporter and anchor, I know how the media works – that includes online media. I don’t only earn this kind of exposure for clients, but I do it for myself.

Click here for a FREE 2-week trial of SEMRush

Every time I earn a client or myself exposure, I’m getting better SEO. Even if something is on TV, in print, or on a podcast, nine times out of 10 it will end up online.

4. Local

If you’re a local business and are only focused on getting local leads online, Google will set you up for success via snail mail. Yes, it actually sends you a postcard to a physical address with a code. You put that code into Google and voila – you’re showing up locally!

5. Sitemap and Webmaster

Remember how I said you need other pages to link to yours to make you look good? Well, you need to tell Google how special you are yourself. You can’t only rely on others to do it for it. Sitemap and Webmaster is a little too techy for me to get into, but you need to link your website with these tools. Google will reward you.

Regardless of your SEO knowledge, I suggested checking out SEO for Dummies… or swinging by the library for a skim.

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yoast seo plugin

What is the Yoast SEO Plugin?

What is the Yoast SEO plugin (besides the leading SEO plugin on WordPress)? It basically keeps you on track for a certain keyword you select. If you select the right keyword, this is amazing.

BEFORE you use the Yoast SEO Plugin, do this!

I use SEMRush to ensure I’m using a keyword that people are searching and that there’s not a lot of competition for. If you’re not using a keyword that is searched a lot with little competition, this won’t work. Keyword research is step #1!

Click here for a FREE 2-week trial of SEMRush

For more on how you can use SEMRush and become your own SEO consultant, click here. I’ve been putting these strategies work for a few months now and have seen traffic to my websites, this one and my lifestyle blog, Christina All Day, skyrocket.

Yoast SEO Review

The plugin will tell you you’re on the wrong track with a red light, let you know you can fix some things with a yellow light, and when you’re green – you’re good to go! The goal is to get all the lights green and Yoast SEO tells you exactly what to do to get there. (Scroll down to see an example.)

For example, the plugin will tell you if you’ve used the keyword too much or not enough. It’ll tell you if you need to add headlines or more words to the blog post.

SEO Yoast

Remember, you pick the keyword for the blog post, so make sure you do your research. Many people use the Google keyword planner for this. I prefer SEMRush because it’s more accurate. Click here to read more about how I conduct my keyword research. 

If you want to see how I use the Yoast SEO plugin, go behind the scenes with me on my blog by watching the video above.

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seo checklist

To be found online, try these 7 SEO best practices

It’s not easy to be found in a Google search. I give it up to anyone who lands the first spot on page one. Bravo.

While that sounds like an incredible task, it can be done. I did with a post on my lifestyle blog, Mascara Maven. To find it, search “CPK butter cake recipe.” That’s it in the first spot. It didn’t start there. Many things helped get it there. (Yes, it is possible to act as your own SEO consultant.)

1. Headline

While catchy headlines are fun and make some people want to click, they are not SEO friendly. People don’t Google things in a creative way to find what they’re looking for. They Google the most simple, basic thing. They search for what they want. Your headline, at least part of it, should reflect that.

2. Meta description

What is a meta description? It’s the text under the headline that explains what the blog post or article is about. Everything I just mentioned about headlines, applies here too. You want to make sure the keyword or phrase you want to rank for is here, but in a bit more detail. You have enough room for one to two sentences. Here, you have more space to get creative and tease to get a click.

3. Headers to make your content easy to read

While keywords are important, there is more to SEO than just using words people are searching for. One factor includes making sure your content looks good and is easy to read. Because a lot of people skim blog posts and articles, headers and subheaders make a big difference. There are seven in this blog post!

4. Linking to your content and other content

It’s important to share other content within yours. You can do this by linking to both your other content or someone else’s content. You should link to your content because it keeps people on your website longer while you’re sharing more of your expertise. If you’re referencing other resources, it helps to link to them as well.

For example, in this blog post, I link to SEMRush because I’m writing about SEO and I use SEMRush for keyword research and more.

Click here for a FREE 2-week trial of SEMRush

5. Others linking to your content

You can post amazing things online every day, but Google will not recognize your website as an important one if no one else is linking to it. My favorite method of earning backlinks is media relations. (To learn how to start earning publicity online, click here and join my free course.)

By promoting yourself as an expert in your industry to various media outlets, you can earn mentions that will increase your domain authority and help your search engine optimization.

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What is domain authority? The title explains it – it’s how much authority your domain has. Is it new or old? Do you get a little bit of traffic or a lot of traffic? Is your site simple or complex? Sites that have a lot of traffic and a lot of backlinks have a higher domain authority than those that don’t.

6. Alt titles and filenames

What you name your images matter. Use those keywords you found in your research and title your images and files with them. But, you’re not done yet. Use other variation of those keywords as an “alt title” during your upload. Yes, these come up in a Google search too!

7. Using variations of targeted keywords

Just like I mentioned before, you want to use a variety of keywords. The main keyword you want to rank for should be in your headline, URL, meta description, and throughout your blog post or article. But in your research, you probably found other variations of the keywords as well. Use those to name images, files, and sprinkle throughout your written content.

Since five of these SEO best practices included keywords, it’s important to do keyword research. A keyword won’t do you any good if it’s the wrong one. To ensure the keywords I’m using are being searched online and have little competition, I use SEMRush. For more on SEMRush, click here.

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